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➡️ About The Guest
Natalie Dawson is a renowned business executive, speaker, and author who has revolutionized the way organizations scale and thrive. As the Co-Founder and President of Cardone Ventures, she has spearheaded the growth of the company to achieve remarkable success. Founded in 2019, Cardone Ventures has generated over $100 million in revenue in under 36 months, without any startup capital or outside funding. The company currently manages over $1 Billion in businesses and is dedicated to helping entrepreneurs achieve their personal, professional, and financial goals through specific scaling strategies.
In addition to her work with Cardone Ventures, Natalie is a sought-after speaker and author. Her books, TeamWork & Start The Work, delve into the strategies and frameworks that have helped her and her clients build successful businesses. Through her speaking engagements and educational programs, she shares actionable insights on leadership, culture, and operational excellence, making her a respected voice in the business community.
➡️ Show Links
https://www.instagram.com/nataliedawson/
https://www.linkedin.com/in/thenataliedawson/
➡️ Books
https://www.amazon.com/Start-Work-Natalie-Dawson
https://www.amazon.com/TeamWork-How-Build-High-Performance-Team
➡️ Podcast Sponsors
Hubspot - https://hubspot.com/
The Product Boss Podcast - https://www.theproductboss.com/podcast
NetSuite — https://netsuite.com/scottclary/
Indeed - https://indeed.com/clary
Demostack - https://www.demostack.com
Miro - https://miro.com/successpod
Policygenius - https://www.policygenius.com
➡️ Talking Points
00:00 - Intro
02:04 - Why Do 90% of Businesses Fail?
05:39 - What is Product Market Fit?
14:23 - Mastering Service-Based Business Execution
17:33 - Navigating Hiring in Today’s Market
25:15 - Getting High Performers to Commit
31:21 - Scaling with SOPs
37:11 - Partnering with Grant Cardone
45:51 - Sponsor: The Product Boss Podcast
46:32 - Partnering for Success
53:33 - Investing in People for Leadership
1:02:20 - Can Anyone Sell?
1:07:03 - Breaking Sales Stigmas
1:18:57 - What Natalie Left Out of Her Book
1:21:12 - Key Metrics Before the $8M Mark
1:24:57 - Closing Thoughts
1:30:12 - Advice to My 20-Year-Old Self