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➡️ About The Guest
Richard Capp, CEO of the renowned designer wallpaper company Milton & King, is a visionary entrepreneur who, alongside his brother Bryce, transformed their online venture into a global success story. Milton & King works with over 60 artists from around the world to produce custom wallpapers that suit different tastes and preferences. He also oversees the production process, which uses only on-demand printing technology that reduces waste and environmental impact.
Since 2012, he has grown the business to include warehouses in Australia and the US, and an upcoming plant in the Netherlands. He has also expanded the brand’s product range to include vinyl wallpapers for commercial clients. He has effectively bootstrapped Milton & King into a multinational 8 figure business. Richard has won several awards for his work at Milton & King, including the Premiere of Queensland Export Award for E-Commerce and has also been featured on HGTV for his stunning designs.
➡️ Show Links
https://www.instagram.com/miltonandking/
https://www.linkedin.com/in/richard-capp-7118a0143/
https://www.miltonandking.com/
➡️ Podcast Sponsors
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➡️ Talking Points
00:00 - Introduction
01:22 - Building a Wallpaper Business
05:29 - Richard's Start on a Farm
10:46 - Landing Your First Customer
20:36 - Key Startup Mistakes
30:53 - Navigating Niche Markets
39:35 - Sponsor: The Sales Evangelist Podcast
40:20 - Global Shift: Aus to US Business Move
44:25 - How to Market Anything
1:06:18 - Family-Biz Evolution
1:08:24 - Finding Business Allies
1:12:26 - Defining Personal and Business Success