As the biggest global crisis in modern history rages onward, social media now plays a central role in helping people communicate, get news, and stay informed — which means that companies need to pay attention. Hosted by leading social media experts, Matt Britton (Suzy CEO & Founder) and Toby Daniels (Social Media Week Founder), this comprehensive research presentation explored how COVID-19 is impacting the way consumers engage with what they encounter online, and how brands can and should shift their social strategies during these uncertain times.
Over the course of the webinar, you will learn about:
* Changes in consumer sentiment over the past month
* Shifting shopping patterns, both online and offline
* Emerging trends in entertainment and leisure
* How working from home is affecting newly remote employees
* Concerns and needs of parents with remote-learning children
* How consumers envision a post-COVID-19 world
Source: https://youtu.be/S-vkpSwQ-IM
CC BY (Reuse Allowed)
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